Indonesia CRM Dashboard

Customer Journey & Commercial Performance

Configuration required

Date period

From date

To date

Dealer

Model

Lead source

Sales consultant

CRM Overview

Executive view of customer acquisition and sales performance.

Daily Performance Trends

Total Leads

By lead Created Time

Completed Test Drive

By Test Drive Complete Time

Orders (SPK)

Unique Order Code by Order Create Time

Retail Sales

Sold VIN count by Customer Delivery Time

Sales Funnel

Customer progression and official commercial activity volume.

Customer Journey (based on lead creation date)

Official Sales Funnel (activity volume)

Lead Management

Lead quality, follow-up compliance, and customer-level action list.

Lead Probability

Follow-Up Compliance

Lead Details Sensitive information is masked

Model & Product Analysis

Track customer interest across the funnel and identify the best-selling retail specifications.

Lead Model Interest

Source: lead_dataset → Series · Multi-select allowed · % of filtered leads

Test Drive Model Interest

Source: test_drive_dataset → Test Drive Series Name · % of filtered records

SPK Model Mix

Source: spk_dataset → Order Series Name · % of filtered orders

Retail Sales Series Mix

Source: retailsales_dataset → Series · Sold VIN only · % of filtered sales

Best-Selling Model Variant

Source: retailsales_dataset → Model

Most Popular Exterior

Source: retailsales_dataset → Exterior

Most Popular Interior

Source: retailsales_dataset → Interior

Dealer Network Map

Geographic distribution and performance of active XPENG dealers across Indonesia.

Network Summary

Top Dealers — Leads

Dealer	Group	City	Result

Internal / ATPM is excluded. Dealer classification is read directly from dealer_master → Dealer Group. Click a bubble to view its funnel and leading products.

CRM Analysis

Action-oriented insights for follow-up, aging, lead quality, targets, and data quality.

Lead Aging

Lost / At-Risk Follow-Up Results

Target vs Achievement Targets are saved in this browser and apply to the selected filters/date period

Action List & Data Quality

Metric governance: Retail Sales follows the manual Excel reference: count of nonblank VIN records with Vehicle Status = Sold, grouped by Customer Delivery Time. Official funnel percentages compare activity volumes and are not customer-level conversion unless a shared customer ID is available across sheets.

Dealer Performance

Rank dealers by the selected CRM or sales metric.

Dealer Performance — Leads

Sales Consultant Performance

Compare activity ownership and results by sales consultant.

Sales Consultant Performance — Leads

Monthly Comparison

Identify improvements and declines between any two months.

Monthly Performance Comparison

Compare two months across the four official funnel metrics. Date Period does not limit this comparison.

BaselineComparison